Category: Chamber of Commerce
Chris Mead is senior vice president of the Association of Chamber of Commerce Executives and author of The Magicians of Main Street: America and its Chambers of Commerce, 1768-1945. In his guest blog post, Chris shares a few stories from his vast knowledge of chamber history.
Supercharge Your Chamber Membership #9: Kelly Fanelli's final remarks on how to drive renewals and recruit new members.
Supercharge Your Chamber Membership #8: Do you need some new ideas for your chamber's referral program? Kelly Fanelli has 3 great tips to help you ask for referrals and close the deal!
Supercharge Your Chamber Membership #7: Retention and recruitment are both critical to growing your Chamber, but how do you find the right balance? Kelly Fanelli has the answer!
If you’ve been in the Chamber business for a while, you know the more time that goes by in a sales cycle, the less likely your prospect is to become a Chamber member. If you’re new to the Chamber world, take my word for it. So how do you take control of the sales cycle and shorten it? In today’s blog post, I will teach you how to get appointments quickly, how to make sure all decision makers are present, how to avoid overselling, and how to know when to walk away.
Supercharge Your Chamber Membership #5: Clients do business with people they like and trust. How will you get your prospects to like and trust you? One of the easiest ways is through mirroring! I'll show you how to use this method to tailor your communication style to your prospects and close the sale.
Supercharge Your Chamber Membership #4: When you have to actively search for prospects, where do you look? Today, Kelly Fanelli will tell you how to find prospects in two unexpected places—at ribbon cuttings, and on advertising platforms!
Supercharge Your Chamber Membership #3: Kelly Fanelli discusses the types of testimonials to use, how to acquire them, and how to use them for chamber membership recruitment and retention.
How do you recruit and retain members for your chamber of commerce? I’ll share a couple of ideas that have worked for me to tame this two-headed beast! Some may be new to you and some may be reminders of things you already know, but have not been practicing.